Intel Rebrands Desktop Processors – The Core and Core Ultra Era Begins – PC Perspective

Intel Core and Intel Core Ultra are the new lines of desktop processors

The “i” era is over, but the rebranding is very minor, as a Core i9 becomes a Core 9, and so on. As Intel states, “Core i3/i5/i7/i9 will change to Core 3/5/7/9”. No problem. The confusing part (and there should always be a confusing part) is that Intel is simultaneously launching a new Core For brand. Soon a Core 9 and Core Ultra 9 will be sitting next to each other, and these are different SKUs – although to be fair the K, KF and non-K parts are already mixed up.